about us
going beyond the game
Established in 2022, Canes Connection is a University of Miami–centric athlete marketing agency built to connect forward-thinking brands with top student-athletes. We focus on creating high-impact, results-oriented partnerships that elevate athlete value while helping brands expand their reach and strengthen community ties. Our platform supports NIL strategy and execution, original brand and media campaigns, and purpose-driven collaborations designed to deliver measurable value for both athletes and partners.
exclusive benefits
As a Canes Connection member, you’ll enjoy yearly benefits based on your giving level. Some of the exciting perks include:
welcome kit
connection
join canes connection
By becoming a member, you are helping us create bigger and even better opportunities for your favorite Hurricane athletes.